MEDIA PLANNING & BUYING – KSV GROUP + PULSE 89.5FM + TOBAGO CABLE CHANNEL 5

• Media Strategy Development (identifying channels, target audiences)
• Public Relations (press releases, media relations, crisis management)
• Magazine Advertising (Magazine Ads, Magazine Special Features)
• Digital Media Buying (PPC, display ads, social media ads)
• Traditional Media Buying (TV, radio, print, outdoor)
• Programmatic Advertising (automated digital ad buying)
• Online Sales & Marketing Integration (SEO for e-commerce, product ad campaigns)
• Event Broadcasting & Specialize Coverage (Professional broadcasting and event coverage)
• Campaign Tracking (Google Analytics, social media insights)
• Performance Reporting (regular reports on campaign metrics)
• Conversion Rate Optimization (CRO) (testing and improving campaign effectiveness)